Tutorials + Guides

Copywriting

EzineBlast.com
Opt-in Email Marketing
  MarketingBlast.com
Internet Marketing
  PressBlast.com
Press Releases + Publicity

 
Menu

 Home



 Your Own Ezine

   Start an Ezine
     The Sales Trap

   Formatting
     HTML vs Text
     Formatting Tips
     AOL + Links
     Long Links

   Make Money
     Advertising
     Affiliate Programs
     Co-Registrations
     Your Own Products

   Get More Subscribers
     Pass It On
     Incentives
     Swapping Ads
     PopUp Boxes
     PopUp Exchanges
     Co-Registrations
     Promote Offline
     Ezine Directories



 Other People's Ezines

   Advertise in Ezines
     Why You Must Track

   Write Articles
     10 Benefits
     The Secret To...



 Other Ideas

   eCards
   Sigs
   Tell A Friend



 What Is

   Ad Tracking
   Autoresponder
   Co-Registration
   eCards
   Ezine/Newletter
   Opt-In
     Double Opt-In
     Single Opt-In
   Spam
   Solo Ad
   Tell A Friend



 Forums



 Resources

   Ad Tracking
     ASP
     CGI/Perl
     PHP
     Remotely Hosted

   Auto Responders
     ASP
     CGI/Perl
     PHP
     Remotely Hosted

   eCards
     ASP
     CGI/Perl
     PHP
     Remotely Hosted

   Mailing Lists
     ASP
     CGI/Perl
     PHP
     Remotely Hosted

   Tell A Friend
     ASP
     CGI/Perl
     PHP
     Remotely Hosted

   Tutorials + Guides
     Ads + Copywriting
     Email Marketing



 Links
 

Advertisement
 
Discover How To Capture Hidden Profits!
Increase sales dramatically, lower costs, build lasting customer relationships, and increase your web profits!
FREE Test Drive!

Other Web Sites

(Adverts)
 
Affiliate Program Reviews

Email Marketing eBooks

Increase Website Traffic

Internet Marketing eBooks

Publicity eBooks
 


   

Copywriting Tutorials + Guides

Here are some advertising and copywriting courses and guides:

Related Web Sites:
Click here!

From Amazon.com

Here are some books from Amazon:

Disclosure: Products details and descriptions provided by Amazon.com. Our company may receive a payment if you purchase products from them after following a link from this website.

The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters

By Joseph Sugarman

imusti
Released: 2006-11-17
Paperback (360 pages)

The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America s Top Copywriters
List Price: $24.00*
Lowest New Price: $12.40*
Lowest Used Price: $9.60*
Usually ships in 24 hours*
*(As of 17:11 Pacific 20 Jul 2017 More Info)


Click Here
  • John Wiley & Sons
Product Description:
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

This book will teach you how to write better: Learn how to get what you want, increase your conversion rates, and make it easier to write anything (using formulas and mind-hacks)

By Neville Medhora

Neville Medhora
Paperback (54 pages)

This book will teach you how to write better: Learn how to get what you want, increase your conversion rates, and make it easier to write anything (using formulas and mind-hacks)
List Price: $5.00*
Lowest New Price: $5.00*
Lowest Used Price: $624.99*
Usually ships in 24 hours*
*(As of 17:11 Pacific 20 Jul 2017 More Info)


Click Here
Product Description:
Learn how to get what you want....
Learn how to increase conversion rates on anything....
Learn how to make it easier to write anything (using formulas and mind-hacks).

The information in this book has turned keystrokes from my fingers, into millions of dollars in sales.

Some of the concepts inside have been able to turn a poor man, into a rich man, by simply re-arranging some words on a page.

This is an incredibly short book (about 54 pages) that you can read in one sitting. If this book gives you even one tip that increases the performance of your writing....(and keep in mind, writing is a skill you will keep your whole life)....then this will be a fantastic investment for yourself.

This information is laid out in the same way I made my famous KopywritingKourse. The structure of that course just naturally taught people how to write better in a logical and fun way.

This book is in the same format, except you can go over it anywhere (although watch the video KopywritingKourse for live examples).

I invite you to spend 45 minutes with me reading this book.

STEP 1.) Grab a beverage of your choice. I prefer a beer or tea when reading.
STEP 2.) Grab a notepad and pen before starting (for notes)
STEP 3.) Find a very comfortable place to sit and read this book.
STEP 4.) Begin absorbing these mind-hacks and formulas laid out in the book....and apply them to your own writing.

Enjoy the book, and please contact me if you have any questions before buying!
Neville Medhora :: NevMed@gmail.com :: 713.301.1546

Copywriting: A Beginner’s Guide On How To Write Creative Copy That Sells

By MR James Thomson

CreateSpace Independent Publishing Platform
Paperback (78 pages)

Copywriting: A Beginner’s Guide On How To Write Creative Copy That Sells
List Price: $6.99*
Lowest New Price: $10.10*
Lowest Used Price: $10.04*
*(As of 17:11 Pacific 20 Jul 2017 More Info)


Click Here
Product Description:
Learn how to write outstanding copy Have you ever thought about a career in copywriting? Have you spent hours writing sales copy, only to experience it did not have the big sales impact you wished for? Inside Copywriting: A Beginner’s Guide On How To Write Creative Copy That Sells you will get an understanding of what copywriting really is and why it is a necessary skill to develop for anyone who wants to sell something. This book is written with the intention of giving you the tools you need to get started in a career of creative copywriting. It is also a useful resource for anyone who just want to know more about the creative process and get concrete tips on how to improve their own writing skills. This book will take you step-by-step through the process of creating copy that has the ability to grab the reader’s attention and turn it into a sale. You will learn the fundamentals that every copywriter should know when starting to write copy, and the most common mistakes beginners make when they first start out. In this book you will learn...
  • The basics of copywriting
  • Learn the different ad mediums and how you can customize your writing accordingly
  • How to best present your product's selling points to your prospective buyers
  • What are the different parts of the copywriting process and how to master them
  • The essential rules of copywriting
  • What are the most common mistakes and how to avoid them
  • and much more!

Breakthrough Copywriting: How to Generate Quick Cash with the Written Word

By David Garfinkel

CreateSpace Independent Publishing Platform
Paperback (154 pages)

Breakthrough Copywriting: How to Generate Quick Cash with the Written Word
List Price: $12.99*
Lowest New Price: $11.69*
Usually ships in 24 hours*
*(As of 17:11 Pacific 20 Jul 2017 More Info)


Click Here
Product Description:

In this book, you’ll learn how direct marketers shatter sales records with the written word.

Many people find copywriting confusing. But Breakthrough Copywriting makes it simple—by breaking everything down into a clear, step-by-step process.

There’s something for everyone. New copywriters will get a complete toolkit. Experienced marketers will benefit from new strategies and tactics.

You’ll discover:

• How to build a powerful sales message that makes money
• Secrets of headlines that all but force prospects to read your message
• Easy shortcuts to creating profitable bullet points
• Negative optism: a revolutionary new way to create empathy with prospects
• Stories that boost sales—how to write them, step-by-step
• Insider secrets for “amping up” the emotional power of your copy
• How to put it all together to build trust in prospects and close the sale

Whether you are a freelance copywriter, an entrepreneur, or a marketing professional, you’ll get tips, tools and templates to easily make the written word produce a lot more sales for you.

The Copywriting Playbook: How To Make People Buy Your Sh*T, Even If You Suck At Selling

By Carlos Redlich-Galindo

CreateSpace Independent Publishing Platform
Paperback (104 pages)

The Copywriting Playbook: How To Make People Buy Your Sh*T, Even If You Suck At Selling
List Price: $9.99*
Lowest New Price: $9.78*
Lowest Used Price: $10.04*
Usually ships in 24 hours*
*(As of 17:11 Pacific 20 Jul 2017 More Info)


Click Here
Product Description:
If you're looking at this book, it's because you want to learn how to write words that transform into money. The truth is, most folks think writing the way your English teacher forced you to is the way you should write to persuade others. That's wrong. Dead wrong. In this book, you'll discover the proven and time-tested copywriting principles specifically designed for beginners just getting started. You'll also get access to swipe files and templates you can use to get rolling right away. This simple playbook will be your trusted guide as you go through the trenches of the direct-response marketing world.

Copywriting: Successful Writing for Design, Advertising and Marketing

By Mark Shaw

imusti
Paperback (240 pages)

Copywriting: Successful Writing for Design, Advertising and Marketing
List Price: $24.95*
Lowest New Price: $16.87*
Lowest Used Price: $6.72*
Usually ships in 24 hours*
*(As of 17:11 Pacific 20 Jul 2017 More Info)


Click Here
  • Laurence King
Product Description:
Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. With insightful interviews from leading copywriters, as well as illustrated case studies of major brands, this new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogs, company magazines, and internal communications.

The Halbert Copywriting Method Part III: The Simple Fast & Easy Editing Formula That Forces Buyers To Read Every Word Of Your Ads!

By Bond Halbert

CreateSpace Independent Publishing Platform
Paperback (118 pages)

The Halbert Copywriting Method Part III: The Simple Fast & Easy Editing Formula That Forces Buyers To Read Every Word Of Your Ads!
List Price: $17.95*
Lowest New Price: $17.16*
Lowest Used Price: $16.61*
Usually ships in 24 hours*
*(As of 17:11 Pacific 20 Jul 2017 More Info)


Click Here
Product Description:
WARNING: The Halbert Copywriting Method Part III is not a complete course on copywriting but... this short book is the best source on editing sales copy ever created and critical to making more money in direct marketing.  All the top copywriting courses say it over and over. The power in your marketing comes from understanding your buyers but...  All the professionalism comes from polishing your copy to the point buyers can’t stop reading/listening to your sales message until they have an uncontrollable urge to buy.  Nobody has ever covered the subject of editing copy to the degree outlined in this book and even the most seasoned ad writers have been learning a lot from the secrets shared inside this instant classic.  The Halbert Copywriting Method Part III reveals the editing formulas and patterns found in the works of history’s best copywriters and shows you how to inject hidden psychology into your promotions few people have ever heard of but make no mistake.  Even when it comes to the classic techniques explained in this book, you will want to read every line because Bond puts a powerful new twist on even the most well-known editing strategies.  If The Halbert Copywriting Method Part III doesn’t make you a better copywriter, nothing will.  This simple to use formula is great for...  • Punching up your own copy • Smoothing out copy created using templates  • Cleaning up ads generated by copywriting software  Once you have devoured this quick read, you can then start using the simple checklist at the back with a complete understanding of how to create the famous “greased slide” effect which will add sales to all your promotions.

The Wealthy Health Copywriter: How to Earn $13,000 For Every Sales Letter You Write

By Nick Daniel

Released: 2015-10-15
Kindle Edition (141 pages)

The Wealthy Health Copywriter: How to Earn $13,000 For Every Sales Letter You Write
 
Product Description:

Earn Top Copywriting Dollars Writing for the Health Market



The health market is one of the most lucrative niches for copywriters - and it's growing fast. This book - written by a leading health copywriter - reveals dozens of proven strategies for writing health promotions that earn big revenue for your clients, and big royalties for you.

It's also packed with real examples, from dozens of successful promotions.

If you want to bring your copywriting to the next level, and earn top fees and royalties from the best clients in the business, you should read this book.

If you're earning less than $10,000 for writing a long-form sales letter, you should learn the strategies in this book.

If you've just started out, and need a fast-track to the top - you should devour this book from cover to cover.

Make $13,000 Writing Just One Sales Letter for the Health Market



The author, Nick Daniel, works for some of the biggest names in the business - including Agora, Dr. Sears (Primal Force) and The Healthy Back Institute.

His secrets…to finding copywriting success in the health market…writing direct mail copy that sells...and winning some of the biggest clients in the industry…are all in this book.

If you want to take your copywriting to the next level…increase your fees and royalties…and win contracts to write direct mail copy that sells... with top-paying clients…then this is the book you need.

In The Wealthy Health Copywriter Nick reveals:

- 14 little known secrets to writing extraordinary headlines for the health market...
- 6 health market sales strategies that work every time...
- Nick's B-E-S-T Headline Formula - for headlines which really sell...
- 6 common health copy mistakes and how to fix them...
- Direct and indirect headlines and when to use them...
- How to get the most out of interviewing your client...
- How to find and use case histories, clinical trials and research studies...
- Nick's 6 top health credibility hacks...
- How to use stories and similes to create gripping copy...
- …and much, much more...

Follow the copywriting advice in this book, and you can write great sales letters, and really make money writing, by increasing your copywriting fees and royalties in record time.

Whether you want to make money freelance writing, or work for an agency, this book will help you earn more by boosting the success of your sales letters and direct mail copy.

Higher Fees, More Royalties, Bigger Clients



The Wealthy Healthy Copywriter tells you exactly how to write a winning promotion that you can charge $13,000 or more for, and that will bring in thousands more in royalties...

Forget about paying thousands of dollars for online courses on direct mail marketing, direct mail copywriting, or writing sales letters that sell.

Everything you need is right here in this book.

Pretty soon, you’ll have top clients begging you to work with them.

What’s stopping you from bringing your copywriting and sales letters to the next level, and earning top fees and royalties from the best clients in the business?

Scroll to the top and click the Buy Now button.

The Rookie Copywriter's Survival Guide: How To Make Six Figures With Little Or No Copywriting Experience... And Without Chasing After Clients!

By Doberman Dan

Doberman Dan
Released: 2014-06-26
Kindle Edition (58 pages)

The Rookie Copywriter s Survival Guide: How To Make Six Figures With Little Or No Copywriting Experience... And Without Chasing After Clients!
 
Product Description:
Yes, you really can make six figures (or more!) with little or no copywriting experience... and without chasing after clients!



In The Rookie Copywriter’s Survival Guide, master copywriter and serial entrepreneur Doberman Dan, shows how anybody with just mediocre... or even NO copywriting skills... can make a LOT of money in a very short period of time.



This isn’t the typical “pay your dues and work for peanuts” advice often given to rookie copywriters or people who are thinking of getting into the business of copywriting. It’s a unique way you can get paid... and paid very well... while you learn the craft of direct response copywriting.



Dan reveals the exact plan he used to break free from a low paying dead-end job and went on to make MILLIONS while becoming one of the most in-demand copywriters in the country.



Dan has used his copywriting skills to “bootstrap” numerous businesses over the past 20 years... with nothing but a yellow notepad, pen and the gray matter between his ears. Time and time again... in a plethora of markets and niches.



You’ll discover the highly profitable secrets from a battle-hardened grizzled veteran entrepreneur, marketer and copywriter that can only be gained from decades of hard-won “in the trenches” experience.



Who is Doberman Dan?



After twelve years as a full-time inner city police officer and 9 years of part-time consecutive entrepreneurial failures, Dan finally discovered the secrets of the most successful copywriters and direct marketers in the world. After his 9 years of “trial by fire” business failures, he finally “hit a home run” in the mail order business. He went on to apply his successful marketing and copywriting experience to online marketing... for his own businesses and also as a consultant to some of the most successful businesses in the country.

Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content

By Ann Handley

Handley Ann
Hardcover (320 pages)

Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content
List Price: $25.00*
Lowest New Price: $13.50*
Lowest Used Price: $9.90*
Usually ships in 24 hours*
*(As of 17:11 Pacific 20 Jul 2017 More Info)


Click Here
  • Everybody Writes Your Go To Guide to Creating Ridiculously Good Content
Product Description:
Finally a go-to guide to creating and publishing the kind of content that will make your business thrive.

Everybody Writes is a go-to guide to attracting and retaining customers through stellar online communication, because in our content-driven world, every one of us is, in fact, a writer.

If you have a web site, you are a publisher. If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers.

Yeah, but who cares about writing anymore? In a time-challenged world dominated by short and snappy, by click-bait headlines and Twitter streams and Instagram feeds and gifs and video and Snapchat and YOLO and LOL and #tbt. . . does the idea of focusing on writing seem pedantic and ordinary?

Actually, writing matters more now, not less. Our online words are our currency; they tell our customers who we are.

Our writing can make us look smart or it can make us look stupid. It can make us seem fun, or warm, or competent, or trustworthy. But it can also make us seem humdrum or discombobulated or flat-out boring.

That means you've got to choose words well, and write with economy and the style and honest empathy for your customers. And it means you put a new value on an often-overlooked skill in content marketing: How to write, and how to tell a true story really, really well. That's true whether you're writing a listicle or the words on a Slideshare deck or the words you're reading right here, right now...

And so being able to communicate well in writing isn't just nice; it's necessity. And it's also the oft-overlooked cornerstone of nearly all our content marketing.

In Everybody Writes, top marketing veteran Ann Handley gives expert guidance and insight into the process and strategy of content creation, production and publishing, with actionable how-to advice designed to get results.

These lessons and rules apply across all of your online assets — like web pages, home page, landing pages, blogs, email, marketing offers, and on Facebook, Twitter, LinkedIn, and other social media. Ann deconstructs the strategy and delivers a practical approach to create ridiculously compelling and competent content. It's designed to be the go-to guide for anyone creating or publishing any kind of online content — whether you're a big brand or you're small and solo.

Sections include:

  • How to write better. (Or, for "adult-onset writers": How to hate writing less.)
  • Easy grammar and usage rules tailored for business in a fun, memorable way. (Enough to keep you looking sharp, but not too much to overwhelm you.)
  • Giving your audience the gift of your true story, told well. Empathy and humanity and inspiration are key here, so the book covers that, too.
  • Best practices for creating credible, trustworthy content steeped in some time-honored rules of solid journalism. Because publishing content and talking directly to your customers is, at its heart, a privilege.
  • "Things Marketers Write": The fundamentals of 17 specific kinds of content that marketers are often tasked with crafting.
  • Content Tools: The sharpest tools you need to get the job done.

Traditional marketing techniques are no longer enough. Everybody Writes is a field guide for the smartest businesses who know that great content is the key to thriving in this digital world.


 
 

 

 
   
Disclosure: Our company's websites' content (including this website's content) includes advertisements for our own company's websites, products, and services, and for other organization's websites, products, and services. In the case of links to other organization's websites, our company may receive a payment, (1) if you purchase products or services, or (2) if you sign-up for third party offers, after following links from this website. Unless specifically otherwise stated, information about other organization's products and services, is based on information provided by that organization, the product/service vendor, and/or publicly available information - and should not be taken to mean that we have used the product/service in question. Additionally, our company's websites contain some adverts which we are paid to display, but whose content is not selected by us, such as Google AdSense ads. For more detailed information, please see Advertising/Endorsements Disclosures

With any business, it is up to the individual owner of said business to ensure the success of the business. You may make more or less than any sample figures or results that might be quoted on our web sites or other publications. All business involves risk, and many businesses do not succeed. Further, Answers 2000 Limited does NOT represent that any particular individual or business is typical, or that any results or experiences achieved by any particular individual/business is necessarily typical.

Our sites use cookies, some of which may already be set on your computer. Use of our site constitutes consent for this. For details, please see Privacy.

Contact Us     Privacy     Terms Of Use     Advertising/Endorsements Disclosures

Copyright © 2000-2015, Answers 2000 Limited
 
 
  CERTAIN CONTENT THAT APPEARS ON THIS SITE COMES FROM AMAZON SERVICES LLC. THIS CONTENT IS PROVIDED 'AS IS' AND IS SUBJECT TO CHANGE OR REMOVAL AT ANY TIME.
CERTAIN CONTENT THAT APPEARS ON THIS SITE,COMES FROM AMAZON EU S. r.l. THIS CONTENT IS PROVIDED 'AS IS' AND IS SUBJECT TO CHANGE OR REMOVAL AT ANY TIME.

In Association With Amazon.com
Answers 2000 Limited is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.
In Association With Amazon.co.uk
Answers 2000 Limited is a participant in the Amazon EU Associates Programme, an affiliate advertising programme designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.co.uk.

All trademarks are property of their respective owners.
All third party content and adverts are copyright of their respective owners.

Some graphics on our web sites are Copyright (C) 1997-2000 Hemera Technologies Inc., and used under license. All such pictures are provided for viewing purposes only and are not to be saved or downloaded. All such pictures of recognizable individuals are models and used for illustrative purposes only, and not meant to imply any association or endorsement of said individual with any product or service.